Instagram + Pinterest + YouTube + Blog = Effective Marketing

Currently the most effective social media instruments for marketing on the web are Instagram (, Pinterest, YouTube and Blogs. It seems that suitable and innovative combinations of these along with Facebook, Twitter and LinkedIn can provide powerful and interesting integrated marketing approaches. Instagram and Pinterest provide informative visual information with compact texts while their combinations with YouTube and Blogs give audio and text-supported details for detailed description of complex social, socio-economic, designs, technical and engineering solutions. Other social media tools such as Facebook, Twitter and LinkedIn can give supplementary links and connections with professionals and the public in general on different levels. It is interesting to explore how social media instruments interact with each other and how they can be effectively combined for coupling science and technology to society, market and population needs (Http://


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