Role of Human-Computer Interaction – From Awareness and Education to Sustainability

WWW (World Wide Web) is a system of interlinked hypertext documents, intended to provide global and effective communication systems through the Internet. Webpages can be viewed for their content of text, videos, and other multimedia where hyperlinks allow the navigation between different contents. The inventor of WWW, Tim Berners-Lee, realized in 1989 that his proposal for a more effective CERN communication system could be implemented throughout the world through hypertext “to link and access information of various kinds as a web of nodes in which the user can browse at will”. This was jointly done in 1990 with Robert Cailliau.

Douglas Engelbart already in 1968 demonstrated the invention of “human-computer interaction” where “The Mother of All Demos” retrospectively illustrated the complete computer hardware and software system of all known fundamental elements of modern personal computing. It was the first to publicly demonstrate all features, elements and capabilities of modern computers as communication and information-retrieval machines where the previous idea of Vannevar Bush for a Memex was turned into reality. Memex was visioned by Vannevar Bush, in 1945, that it could implement what is known today by hypertext with the aim to help humanity to have a collective memory and to avoid the use of scientific discoveries for destruction and war, probably an early starting point for sustainability.

Hypertext, including tables, images and other presentational content forms, is displayed on a computer display and other smart devices (mobiles, tablets, …..) with interaction to other text which the reader can immediately, or progressively at multiple levels, access via hyperlinks. An innovation of extreme importance for effectively and globally promoting communication, with high speed never known anywhere expect the speed of light, in all sectors and on all levels with tectonic changes and shifts within and between know and unknown boarders. Apart from economic, scientific and technical importance; populations around the world can easily access and afford sharing information, also for professional to produce and market products and services. Human-computer interactions are now advancing with unprecedented importance for public awareness and education on all levels especially for empowering individuals, groups and association in a wide spectra of new activities for engagement and shaping socio-economic sustainability on micro-levels, at any time and in regions and remote places that were never reached before. What we though was virtual yesterday is in fact very real today.

Since the birth of WWW an accelerating interest in human-computer interactions in all sectors of modern societies has emerged with tectonic changes in the flora of social media, public awareness and educational tools such as blogs and MOOCs “Massive Open Online Courses” focusing on Sustainability on different levels, specialities and content. Blogs and MOOCs are internet based and generally free of charge a matter of increasing importance for achieving socio-economic sustainability. They don’t have any entry requirements and are open to anyone anywhere in the world with an internet connection. MOOCs are linked to universities, may lead to certificates/diplomas and some universities give packages of MOOCs leading to degrees but this may be subject to fees.; is a general link with MOOC-list on sustainability issues with technical information, short specifications and descriptions of the courses. Some examples are given below: provides an introduction to the interdisciplinary field of sustainable development. It describes the complex interactions between the world economy and the Earth’s physical environment. Ecological processes and constraints significantly shape the patterns of economic development, demography, and wealth and poverty. At the same time, human activities change the physical environments, increasingly in dangerous ways. is a free MOOC course on “The age of sustainable development” that gives students an understanding of the key challenges and pathways to sustainable development – that is, economic development that is also socially inclusive and environmentally sustainable.; Conducting business in more sustainable ways is becoming increasingly relevant today and a “must-have” in the future. The sustainability megatrend is driven by a growing population, accelerating urbanization, resource intensity, government regulation, climate change, and – most importantly – by the fact that consumers are increasingly demanding healthy, affordable, as well as socially and environmentally responsible products.; it provides the knowledge and skills to do this by investigating sustainability from multiple angles and exploring what small steps you can take to have a real impact upon all our future. It gives an introduction to the values and principles associated with sustainability and some of the knowledge and understanding required to make sustainable decisions in personal and professional life.; is a Collaborative MOOC on Responsibility, Sustainability and Ethics for Business and Leadership. The emerging model of offering Massive Open Online Courses (MOOCs) could pose a major threat to traditional model of management education with some estimating that up to 60% of traditional teaching could be disrupted or in part replace by MOOC offerings. Early adopters of online learning platforms will however find a limited choice of material and courses focused on the broad topic of “Sustainability, Ethics and Responsibility in Business and Leadership”.

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